<<SCENARIO: Chopt is launching a new kids menu in its New York locations. Draft copy announcing the news for the following collateral:

Marketing email to customers from our database>>

Subject: Our Chopt Kids Menu Is Here! 

Subheading Text: A little something special for your little special someones…

Body:

Greetings Chopt Champs! 

‘Tis the season for long days under the sun, and we look forward to keeping you charged up with the good stuff all summer long. If there are kids in your life, then you already know healthy and delicious have to go hand-in-hand. So we’ve got you covered–say hello to our all new menu, just for kids! 

We’re pretty positive it’s bite-size brilliance, but hey, let’s be sure. Put the experts to the test! Receive 10% off of your next order from our Kids Menu with code KIDSRULE and let us know.   

Here’s to happy, healthy habits…and a cleaned plate of veggies that you won’t have to bargain for. 😏

Don’t forget to subscribe to our newsletter for all the latest Chopt chatter!

See you soon,

Your Friends at Chopt 

<<Copy for an in-restaurant wall hanging poster that will display an enticing photo of the kids menu>>

Poster Copy: Salads are yummy. We’ll prove it. (top lines)

Try our new menu, just for kids! (bottom)

<<Idea for an Instagram post & associated copy

Just a description of the image you had in mind (do not need to submit an actual photo)>>

Image: Child eating Chopt kids menu, happy, smiling; parent contented, pleasantly surprised 

Caption: It just got a whole lot easier to, “EAT YOUR VEGETABLES!”😤😯🤩 Click the #linkinbio and get 10% your first order from our #new kids menu. 🥗💚 

Hashtag Ideas: #healthyhabits #creativesalad #eatyourvegetables #saladsareforkids #kidsmenu #childrenofchopt #startemyoung #teamgreen #tasteyoudeserve #kidslovesalad #happyandhealthy